Cosmetics Trends

Conceptions of beauty are constantly changing, resulting in a constant slew of new and innovative developments in the cosmetic industry. Offering the latest in cosmetic packaging, beauty campaigns and sustainable products, this category sheds light into all the emerging trends in the cosmetic world.

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#1: 15 Beautifying Oral Care Innovations

From Teeth-Brightening Glosses to Temporary Tooth Tattoos FULL ARTICLE

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Emotive Youth Skincare

The Bubble Skincare x Disney Collab Integrates Inside Out 2 Characters

The collaboration between Bubble Skincare x Disney and Pixar’s Inside Out 2 turns some of the best brand’s best solutions for Gen Z and Gen Alpha into limited-edition designs featuring... MORE

Iced Tea-Inspired Manicures

AriZona x imPRESS Dropped a Co-Branded Collection of Press-On Nails

Sipping iced tea under the sun is the epitome of summer bliss and AriZona x imPRESS collaborated to create a collection of limited-edition press-on nails inspired by the brand’s refreshing... MORE

Clean Ayurvedic Skincare

Sahajan's Hero Products Include a Cleansing Milk & Brightening Mask

Canadian skincare brand Sahajan seamlessly merges modern science with 5000-year-old traditions, offering products that are perfect for pampering mom this upcoming Mother’s Day. From... MORE

High-Spirited Lipstick Lines

Young Entrepreneur Ziye Burgess Unveils an Empowering Lipstick Line

At age 20, youth visionary Ziye Burgess has successfully launched a new line of lipsticks, which aligns with her passion for women’s empowerment. The lipstick line, comprising 18 shades,... MORE

Balayage-Inspired False Lashes

Ardell Beauty's Balayage Wispies Pair Contrasting Streaks

Just as the fluid, natural Balayage technique revolutionized hair color by adding depth and dimension, its influence now extends to false lashes with Ardell Beauty’s Balayage Wispies. Inspired... MORE

Comprehensive Dark Spot Serums

SVR's AMPOULE CLAIRIAL Formula Targets Hyperpigmentation

Launched March 2024, the AMPOULE CLAIRIAL is the latest breakthrough from French beauty brand SVR. Available on ca.svr.com and at Shoppers Drug Mart, this triple-action concentrate is an effective... MORE

Adapalene-Powered Acne Gels

Neutrogena Adapalene Acne Treatment Helps Regulate Skin Cell Turnover

The Neutrogena Adapalene Acne Treatment is a new solution for consumers with acne to incorporate into their skincare regime as a way to combat against unwanted blemishes using potent actives. The... MORE

Lush Extravagance Perfumes

Ellis Brooklyn's Miami Nectar Features 26% Upcycled Ingredients

Miami Nectar is the newest eau de parfum by Ellis Brooklyn and those in proximity of this tempting scent will find themselves whisked away to the vibrant streets of one of the most sought-after... MORE

High-Quality Sensitive Skin Cosmetics

Grow Beautii Offers a New Experience for Sensitive Skin

The Grow Beautii products are a new lineup of options from the Naples Soap Company that are formulated with the needs of consumers with sensitive skin in mind. The products include cleansers and... MORE

AI-Generated Fragrances

Artificial Intelligence by Seven Gates Was Co-Created with AI

Artificial Intelligence by Seven Gates was created in collaboration with AI, and perfected by humans to share a fragrance with contrasting elements. The woody amber floral fragrance boasts top notes... MORE

Deodorant Stone

Brands are launching deodorants made from mineral crystals like potassium alum

Trend - Deodorant stones, crafted from natural mineral crystals like potassium alum, are marking a significant shift in personal care preferences towards natural and sustainable alternatives. These stones, praised for their absence of synthetic fragrances and aluminum, cater to a growing consumer base seeking transparency and minimalism in their hygiene products.

Insight - Driven by a heightened awareness of potential health and environmental concerns linked to traditional formulations, the shift towards aluminum-free, unscented personal care solutions is becoming more commonplace. This reflects a broader cultural shift – a yearning for simplicity, transparency, and sustainability. Consumers seek cleaner routines and prioritize natural ingredients for holistic well-being, shaping a future where personal care choices are guided by both health and the planet.

Workshop Question - How can your brand cater to the growing consumer demand for transparency and environmental responsibility?

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